Do you use business cards in your organisation?
Most companies still use them and if you are a business owner you should definitely think about having them.
Business Cards can sometimes be the first impression people have of your company. Therefore they should reflect what the organisation stands for. There is no need to over complicate the cards with elaborate design and over use of text. Often simple can work best.
If you’re providing a service, it needs to represent the type of service people should expect to receive. Sleek, professional, different, or something simple. The same applies if it’s a product. Replicate the standard of the product or service in the business card.
Social Media vs Business Cards
Business Cards can be used when meeting new acquaintances as a way of providing contact details and also keeping lines of communication open. They can also be used when sending correspondance to people. Whether it is via snail mail or sending marketing brochures or proposals out.
Giving business cards to friends and family may seem a little ridiculous to begin with, however it can really help with networking and if they are good family and friends, they can recommend you to others by simply passing on your business card.
In this new age of social media where people can find you on Linked In, Facebook or Twitter, a business card can be a good representation of you and what you do, so don’t disregard the simple things!