by Puzzle Media | Sep 15, 2022 | Business Strategy, Email Marketing, Marketing Strategy
Have you heard of touchpoints? It’s how many ‘touches’ you need to make with a prospect before they purchase from you. Some say seven, others think that number is now closer to 21. If you think about how you make your purchasing decisions, this could be true for you...
by Tina Hay | Jun 2, 2022 | Business Strategy, Marketing Strategy
At Puzzle Media, we are always looking for ideas and ways that organisations provide a positive customer experience. Our CEO Tina Hay had a great experience recently through Airbnb. She had booked a small weekend getaway with her family. They stayed on a beautiful...
by Tina Hay | Oct 17, 2021 | Marketing Strategy
An essential part of running a successful business is having a strong marketing strategy in place. You need to position your business correctly, attract and engage potential customers and clients, and then, of course, encourage them to buy from you or at least enquire...
by Tina Hay | Aug 13, 2021 | Marketing Strategy, SEO
Content Marketing is an important part of any business marketing strategy. It helps educate and engage your audience, potentially generate leads and drive traffic to your website. In addition, it can help increase your Google rankings. As a digital marketing agency,...
by Tina Hay | Jul 28, 2021 | Business Strategy, Marketing Strategy
Running a business, with all its moving parts, is challenging. You need to take care of your team, oversee daily operations, bring in sales and manage finances, to name a few. As a local business, engaging the services of a Brisbane digital marketing agency can help...
by Tina Hay | Jul 14, 2021 | Marketing, Marketing Strategy
When you are marketing your business, there are many aspects of the customer journey to consider. One of these is adding value and educating your audience. We cannot emphasise enough why education is a key part of marketing. Educating customers is a key success driver...
