by Tina Hay | Jan 14, 2026 | Gold Coast Digital Marketing Company, Google Ads
Paid advertising has changed dramatically over the last few years, and Google Ads is no exception. Today, the real question isn’t “How much do Google Ads cost?” but: How much do you spend so ads become a predictable growth driver, not an expensive experiment? When...
by Tina Hay | Jan 14, 2026 | Social Media Management, Social Media Marketing
Social media is no longer optional, but a must-have for any business. However, while posting consistently is a good practice, doing so without a solid plan is unlikely to drive positive results. A strong social media strategy ensures your content builds trust,...
by Tina Hay | Jan 14, 2026 | Gold Coast Digital Marketing Company, Marketing
Growing a small business successfully starts with clarity. Many businesses struggle because they “do marketing” without a clear roadmap. They post on social media, run ads, and send emails without understanding if it’s moving the business forward. Let’s focus on...
by Tina Hay | Jan 13, 2026 | Business Strategy, Marketing Strategy
Business and Marketing Plan Gold Coast These are some of the most common questions business owners ask, and for good reason. Do you need a business plan or a marketing plan? Are they the same thing? Can one document do the job of both? It’s easy to see why there’s...
by Tina Hay | Jun 22, 2022 | SEO
When we talk about Search Engine Optimisation (SEO), it’s usually around how you can use SEO for business. The right SEO can be a great way to drive more website traffic and enquiries to your company and make your business visible to potential customers. Good...