Are your Google Ads not bringing in as many sales conversion as you’ve expected? Businesses make an average of $2 in income for every $1 they spend in Google AdWords. So, what are you doing wrong? We’ve got some simple tricks up our sleeves to improve your Google Ads performance!
If you’re running a business and want to try free or less expensive channels to gain leads, take a look at these alternatives. These can help generate solid leads to include in your sales pipeline.
Digital Marketing Strategy should be one component of your overall marketing strategy, and for many businesses, it is a major focus. With 4 billion Internet users around the world today, creating a Digital Marketing Strategy is essential to reach customers and grow your business.
Smartphones have been a huge part of our lives for more than a decade now. With current statistics stating that mobile phone users will continue to increase in the coming years, it is now, more than ever, important for businesses to leverage on the genius of this tool. Mobile marketing is a revolutionary marketing strategy. When done right, it presents an opportunity for your brand to reach more people, any time, anywhere
Since its launch in 2010, Instagram has become one of the most popular social media platforms in the world. In 2016, they launched a feature called Instagram Stories, letting users post photos and video sequences that disappear after 24 hours. As of June 2018, over 300 million people use it on a daily basis. This presents a huge opportunity for businesses to use this feature to get their brand out there and be socially engaged.
Social media has made it possible for businesses to expose their brand to far higher numbers of potential customers than ever before. This is the same with not-for-profit (NFP) organisations. Social media for not-for-profit organisations can help increase awareness and maximise fundraising potential. Response to appeals is much faster today with the use of smartphones to make instant donations.
