by Tina Hay | Aug 20, 2020 | Facebook Ads, Marketing
Facebook advertising seems quite simple. All you need to do is write the copy, choose the image and run the ad. The social media giant also rolled out system improvements to make Facebook ads management easier to navigate. So, as a business, it’s tempting to...
by Tina Hay | Aug 7, 2020 | Marketing Strategy, Social Media Marketing
As increasing global privacy concern continues to hound Tiktok, Instagram launches a new way to record and discover short clips on their platform. Enter Instagram Reels. Facebook-owned Instagram very recently launched Reels in Australia after initially being tested...
by Tina Hay | Jul 30, 2020 | Marketing
If you want to promote your business, we recommend creating marketing videos that engage and attract your target audience. Here’s how to create marketing videos, and you can do it easily with steps 1…2…3. Why Create Marketing Videos, Is It Worth...
by Tina Hay | Jul 8, 2020 | Marketing
Live video marketing has become a refreshing and innovative change in the way brands interact with their target audiences. Its raw, imperfect and real-time nature gives a glimpse of the true identity of your business. It’s an opportunity to build trust and to...
by Tina Hay | Jun 24, 2020 | Social Media Management, Social Media Marketing
Social media is a vital part of any marketing campaign for your business. It’s an effective avenue to connect with your target audience and promote your brand. Optimising the results of social platforms is easier with social management tools. There are so many...
by Tina Hay | Jun 11, 2020 | Copywriting, Marketing, Social Media Marketing
Establishing a strong brand presence online has never been more important for a business. One of the most effective ways to achieve this is by using social platforms. However, how do you get your customers hooked and not looking elsewhere? The answer is, writing...
by Tina Hay | May 27, 2020 | Facebook Ads, Google Ads, Marketing Strategy
Have you ever visited a website and then seen ads for the brand in your Facebook feed or another website? Yes, the Internet can follow you around thanks to tools like Facebook Ads retargeting and Google Ads remarketing! How does it work? When a person visits a...
by Tina Hay | May 12, 2020 | Business Strategy, Marketing
COVID-19 not only became a global health crisis but it also dramatically impacted businesses in unprecedented ways. Sales and revenue dropped fast as a result of lockdowns and social distancing orders. Implementing a post-COVID-19 business recovery plan will be a...
by Tina Hay | May 1, 2020 | Facebook Ads, Social Media Marketing
Facebook is STILL the world’s largest social media network, and its reach is still massive. It is for this reason that advertising on Facebook is a winner for many businesses! A crucial factor in your success as an advertiser is to know how to set up Facebook...
by Tina Hay | Apr 19, 2020 | Business Strategy
The COVID-19 pandemic has certainly shaken businesses not just in Australia but globally. It has been particularly rough on many small to medium-sized enterprises (SME) with some forced to close their doors temporarily. In this blog, we discuss how your business can...
