by Tina Hay | Jul 21, 2015 | Business Strategy, Business Tools, Marketing
When it comes to promoting or marketing your small business, it’s easy to think that because your marketing budget is small, your marketing activity should match. Wrong! Although larger organisations have more to marketing dollars to play with, there are lots of ways...
by Tina Hay | Jul 17, 2015 | Business Strategy, Business Tools, Marketing
Never Stop Learning It’s 9 pm on a Friday night, and I’m writing a blog post. What on earth is wrong with me? I’m pretty sure it’s nothing to do with the one glass of wine I’ve consumed. So I can only put this behaviour down to being 100% committed to my business!...
by Tina Hay | Mar 10, 2015 | Business Strategy, Business Tools, Marketing
What holds you back from growing your business? After the stress and difficulties of finally establishing your own business, it can be difficult to move things to the next phase. Growing and developing a business isn’t something that comes easily to many of us and...
by Tina Hay | Feb 16, 2015 | Business Strategy, Business Tools, Marketing
Do you use networking as part of your marketing strategy to grow your business? If you don’t, then you should! Networking to grow your business When I began Direct Marketing Solutions in 2010, I attended a few Gold Coast networking events to help market my business....
by Tina Hay | Nov 14, 2014 | Business Strategy, Business Tools, Marketing
Small and medium business owners on the Gold Coast and across Australia, often think that a marketing plan is something that only large corporations and businesses should bother with. However, nothing is further from the truth! A successful business, no matter what...
by Tina Hay | Sep 14, 2014 | Business Strategy, Marketing
How to attract the right customers and clients to your business It can be frustrating, in any type of business, to have the ‘wrong’ kind of clients on the books. Most successful entrepreneurs realise quickly that their services are not suited for every client, and...