by Tina Hay | Aug 20, 2020 | Facebook Ads, Marketing
Facebook advertising seems quite simple. All you need to do is write the copy, choose the image and run the ad. The social media giant also rolled out system improvements to make Facebook ads management easier to navigate. So, as a business, it’s tempting to...
by Tina Hay | May 27, 2020 | Facebook Ads, Google Ads, Marketing Strategy
Have you ever visited a website and then seen ads for the brand in your Facebook feed or another website? Yes, the Internet can follow you around thanks to tools like Facebook Ads retargeting and Google Ads remarketing! How does it work? When a person visits a...
by Tina Hay | May 1, 2020 | Facebook Ads, Social Media Marketing
Facebook is STILL the world’s largest social media network, and its reach is still massive. It is for this reason that advertising on Facebook is a winner for many businesses! A crucial factor in your success as an advertiser is to know how to set up Facebook...
by Tina Hay | Mar 25, 2020 | Facebook Ads, Facebook Marketing
It’s easy to get caught up in campaign structures and technical details. Yet, in today’s social media advertising, the main driver of performance is creatives (ad photos and videos). With Meta’s advanced AI, old algorithm hacks no longer apply. Now, your creative is...
by Tina Hay | Feb 17, 2020 | Facebook Ads
Facebook is an excellent platform to run ad campaigns for your business. With its massive reach and constant updates to make their advertising tools and features better, it’s a necessity for modern-day businesses. To create great Facebook ads that convert, you need a...
by Tina Hay | Jan 28, 2020 | Facebook Ads
Amongst all the social media platforms, Facebook hands-down remains the biggest. With more than 2 billion users around the world and 15 million in Australia alone, it makes sense to drive business opportunities using Facebook. Creating a Facebook Ad Sales Funnel can...