by Tina Hay | Feb 5, 2019 | Business Tools, Marketing Strategy
With the evolution of Artificial Intelligence in full swing, we have seen a new age of chatbots take their functionality to a whole new level. Chatbots are simply computer programs designed to simulate a normal human conversation online. Many business owners are now seeing the benefits of using chatbots in their businesses.
by Tina Hay | Oct 10, 2018 | Marketing Strategy
Digital Marketing Strategy should be one component of your overall marketing strategy, and for many businesses, it is a major focus. With 4 billion Internet users around the world today, creating a Digital Marketing Strategy is essential to reach customers and grow your business.
by Tina Hay | Sep 28, 2018 | Marketing Strategy
Smartphones have been a huge part of our lives for more than a decade now. With current statistics stating that mobile phone users will continue to increase in the coming years, it is now, more than ever, important for businesses to leverage on the genius of this tool. Mobile marketing is a revolutionary marketing strategy. When done right, it presents an opportunity for your brand to reach more people, any time, anywhere
by Tina Hay | Aug 1, 2018 | Marketing Strategy
What Is A Marketing Offer? A marketing offer is a free product or service that is of high value to your targeted audience. People don’t freely give out their contact information, but a compelling marketing offer can convince them to provide their details via a lead...
by Tina Hay | Jul 5, 2018 | Email Marketing, Marketing Strategy
“You’ve Got Mail.” Remember hearing the familiar voice and the feeling of excitement checking your inbox for new mail? These days, email has taken a backseat to tweets, posts and status updates when it comes to today’s virtual communication. In marketing, social media...
by Tina Hay | Apr 10, 2017 | Marketing, Marketing Strategy
P5 Ways To Use Video Marketing In Your Online Marketing Strategy To begin with let me ask – Is Video Marketing a part of your bigger Online Marketing Strategy? With video views on Facebook totaling 8 Billion DAILY, and YouTube sitting at around 5 Billion, it’s time to...