by Tina Hay | May 19, 2015 | Marketing
Things to know about Online Marketing The Internet has completely changed the way companies advertise. It’s no longer profitable to put adverts in newspapers, and TV commercials don’t have the same impact they once did. Indeed, there are many more effective ways to...
by Tina Hay | May 9, 2015 | Email Marketing, Marketing
We now send and receive more emails than ever. People use mobile phones and tablets to check their emails, as well as the traditional PC, therefore, have the ability to check anywhere, anytime. Though social media has become a popular tool for marketing, we should not...
by Tina Hay | May 4, 2015 | Marketing
Whatever you sell, whatever your business offers, you need to know who your customers are. You need to identify your target market. From high-end banks to the local corner shop, both have target markets. If you are setting up a business for the first time, this...
by Tina Hay | Apr 20, 2015 | Marketing, Social Media Marketing
The social media site Instagram has over 150 million regular users. The premise of the site is to upload images, little snapshots of your life, from your smartphone, tablet or computer. Many people now prefer using Instagram for personal use, rather than Facebook....
by Tina Hay | Apr 13, 2015 | Facebook Ads, Marketing, Social Media Marketing
There is a lot of noise on Facebook, and it is hard to make Facebook work for you. This huge amount of noise can sometimes make it difficult, as both a reader and a business, to cut through. In the last month, I have joined two private Marketing groups through an...
by Tina Hay | Mar 18, 2015 | Facebook Ads, Marketing, Social Media Marketing
Why a Facebook Plan Can Save You Time For all of us, time is a valuable commodity. In many cases, when a business suffers through a downtime, it translates to a loss in productivity and profits. Today, for example, on the Gold Coast, we had an unexpected storm, which...
by Tina Hay | Mar 10, 2015 | Business Strategy, Business Tools, Marketing
What holds you back from growing your business? After the stress and difficulties of finally establishing your own business, it can be difficult to move things to the next phase. Growing and developing a business isn’t something that comes easily to many of us and...
by Tina Hay | Mar 2, 2015 | Business Tools, Marketing, Puzzle Update
It’s Monday morning and the sun is shining here on the Gold Coast. I’ve had one great meeting this morning and several positive calls and emails from clients. So I am feeling good and ready for an amazing week of helping business owners reach their goals. Business...
by Tina Hay | Feb 23, 2015 | Business Tools, Marketing
Using video in your social media marketing can seem like a daunting and expensive task. The truth is, video is one of the most effective ways to reach your audience through social media, and it can be free. Most of us own a smartphone that has an effective built-in...
by Tina Hay | Feb 16, 2015 | Business Strategy, Business Tools, Marketing
Do you use networking as part of your marketing strategy to grow your business? If you don’t, then you should! Networking to grow your business When I began Direct Marketing Solutions in 2010, I attended a few Gold Coast networking events to help market my business....
