by Tina Hay | Jul 17, 2015 | Business Strategy, Business Tools, Marketing
Never Stop Learning It’s 9 pm on a Friday night, and I’m writing a blog post. What on earth is wrong with me? I’m pretty sure it’s nothing to do with the one glass of wine I’ve consumed. So I can only put this behaviour down to being 100% committed to my business!...
by Tina Hay | Jul 13, 2015 | Facebook Ads, Marketing, Social Media Marketing
There is no question about it, advertising on Facebook does bring in some nice return on investment. It can work well as part of your Marketing Plan. Whether you’re a local Gold Coast business or in a remote country town. However, for someone to achieve this, there...
by Tina Hay | Jun 23, 2015 | Marketing
Have you heard the phrase ‘Sales Funnel’ lately? Are you questioning whether you need one for your business? Sales Funnels are certainly not something new, but it does feels like the phrase has experienced a new lease of life!! It’s similar to a Sales Pipeline but is...
by Tina Hay | Jun 3, 2015 | Email Marketing, Marketing
How many emails do you receive each day? I know my inbox is crying out to be cleaned up! Emails That Attract Attention For many of us, our inbox is something we check as regularly as Social Media, if not more. However, there is a difference in checking your inbox and...
by Tina Hay | May 19, 2015 | Marketing
Things to know about Online Marketing The Internet has completely changed the way companies advertise. It’s no longer profitable to put adverts in newspapers, and TV commercials don’t have the same impact they once did. Indeed, there are many more effective ways to...
by Tina Hay | May 9, 2015 | Email Marketing, Marketing
We now send and receive more emails than ever. People use mobile phones and tablets to check their emails, as well as the traditional PC, therefore, have the ability to check anywhere, anytime. Though social media has become a popular tool for marketing, we should not...
by Tina Hay | May 4, 2015 | Marketing
Whatever you sell, whatever your business offers, you need to know who your customers are. You need to identify your target market. From high-end banks to the local corner shop, both have target markets. If you are setting up a business for the first time, this...
by Tina Hay | Apr 20, 2015 | Marketing, Social Media Marketing
The social media site Instagram has over 150 million regular users. The premise of the site is to upload images, little snapshots of your life, from your smartphone, tablet or computer. Many people now prefer using Instagram for personal use, rather than Facebook....
by Tina Hay | Apr 13, 2015 | Facebook Ads, Marketing, Social Media Marketing
There is a lot of noise on Facebook, and it is hard to make Facebook work for you. This huge amount of noise can sometimes make it difficult, as both a reader and a business, to cut through. In the last month, I have joined two private Marketing groups through an...
by Tina Hay | Mar 18, 2015 | Facebook Ads, Marketing, Social Media Marketing
Why a Facebook Plan Can Save You Time For all of us, time is a valuable commodity. In many cases, when a business suffers through a downtime, it translates to a loss in productivity and profits. Today, for example, on the Gold Coast, we had an unexpected storm, which...
